Thursday, 9 January 2014

Beautiful Art of Energy Saving

Today sees the launch of the Plumen 002 (sister bulb to the original ground breaking Plumen 001 which won Brit Insurance Design of the Year 2011 and a D&AD Black Pencil).

The new bulb is a similar leap in the development of the humble light bulb with a new, chunkier design which appears to have been sculpted rather than drawn.  It is a little reminiscent of night lights of the past.   The beautiful shape, and the light it evokes, are extremely restful and actually produce feelings of comfort and...dare I say  Not a reaction you would normally expect to a household object.

The Designer Bertrand Clerc quotes sculptor Barbara Hepworth as a design inspiration.  He was looking for the right balance between an integrated and disintegrate construction and wanted to ensure that the bulb would present a certain dynamic while remaining gentle.  He has clearly been successful in this and created a form that is both beautiful and elegant from every angle.

The Plumen002 uses 75% less energy than a conventional bulb and should also require replacing far less often, making them the most cost efficient over their lifetime.

Plumen is launching on Kickstarter, the world’s largest crowdfunding platform. The company’s stated mission is to “Help bring creative projects to life.”

Launching any new product is very expensive and because Plumen enjoys such a passionate, global community, they wanted to invite supporters to join Plumen in helping to launch their first new bulb design in three years. 

It is anticipated that the bulb will retail for £20.

For more details visit

Jamie Hempsall is a multi-award winning interior designer and a member of BIID & SBID.  For examples of his work visit

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